New York Central Mutual Web Videos
NYCM Insurance asked, as part of their annual branding campaign, for some fun–yet educational– "viral," YouTube videos. Seems like a tall order, right? We are talking about insurance after all. Wait, here's an idea: rather than making up viral videos, let's use actual ones and plus them up. With the help of a green screen, funny talent and the owners' permission to use their footage, something fun happened.